March 2023 - May 2023

New Balance hired me to redesign and produce the tech sheets of all their shoes to be more in-line with their branding and more streamlined and informative for sales associates.

March 2022 - February 2023

At Fusion Worldwide I worked on the full scale rebrand of Fusion Worldwide, in parallel with developing Fusion’s new, emerging brands; Rocketchips and Prosemi. I created the wireframes and final mockups for the new Fusion Worldwide website to accompany the new brand. When these three brands have been represented at tradeshows I designed and executed all signage, printed collateral, digital and print ads and branded merch. I produced all day-to-day social media and blog graphics including infographics, white papers, data visualizations, social posts and headers, internal branded documents, etc. I created all email campaigns, digital and print ads, video content, brochures for new marketing campaigns, events, and more.

March 2018 - March 2022

In my four years at Brafton, I collaborated directly with our design director, editorial staff members, and account managers to ensure the timely production of graphics. I designed original content such as eBooks, infographics, white papers, web pages, social media graphics web ads, and brochures for clients in a variety of industries. I consistently balanced the strategic needs, brand requirements, and deadlines of numerous clients while communicating timelines and design intentions continuously. I was able to embody the established brand guidelines of the client while further evolving and refining the brand. I also created content for the company website that includes anything from strictly branded content to out-of-the-box projects.

Oct 2016 - March 2018

As a Junior Graphic Designer at Eataly, I designed and printed menus for restaurants as well as events. I was responsible for designing materials for classes such as recipes, booklets, menus, and wine tech sheets. I also created collateral for events such as tickets, educational materials, maps, and more. I designed and installed large-scale store signage for permanent displays and monthly promotional signage. I also facilitated the upkeep of smaller in-house signs and case tags concerning products, prices, sales, and more.