eBooks

Salesgenie

This client later rebranded to become Data Axel USA but long before that they had big ideas for this eBook. They requested that the eBook be wild west themed and use a lot of scenic imagery. It’s definitely rare and fun to have a themed eBook like this so it was a great opportunity to include a lot of little details.

iSolved

iSolved designs HCM (Human Capital Management) Software for small and large businesses. When I designed this eBook this client had just unveiled dramatically different branding and I was excited to get to use it. The new branding strongly featured patterns of circles as a motif and favored photos over illustration so I focused a lot on photo selection and use of circles.

eSpatial

eSpatial is a client at Brafton that produces digital mapping software for territory management. They had very few branding materials but they did have an interest in a mountain theme for this eBook. I mostly stuck with their brand blue and orange and added a few extra colors to fill out the illustrations.

Central Bank

Central Bank is a personal and business bank chain with over 140 locations in the Midwest. When I began work on this eBook we didn’t have a lot in the way of branding but I was very interested in the colors they had on their website and I knew the client was looking for a friendly helpful style and I ran with it.

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